Insights Webcasts

Fueled by INFUSE Insights research, our webcast series explores exclusive findings and offers in-depth knowledge and actionable strategies to further your growth

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Scott Vaughan

B2B CMO and GTM Leader

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Max Maurier

VP Growth Marketing
Trellix

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Alexi Hatch

VP Global Growth Marketing
Quantum Metric

This episode examines different ROI attribution models, discussing reliable strategies for measuring and communicating marketing contributions and value.

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Sarah Sehgal

Director of Growth Marketing at OpenSesame

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Heather Berggren

Senior Director of Demand and Media Operations at Cisco

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Liz Wood

VP of Demand, NAM at MOI Global

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Scott Vaughan

B2B CMO and GTM Leader

This episode breaks down exclusive INFUSE Insights 2024 research findings and winning strategies for engaging buyers.

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Kerry Cunningham

6sense Research & Thought Leadership

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Leslie Alore

SVP, Lifecycle Marketing at Ivanti

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Scott Vaughan

B2B CMO and GTM Leader

This episode explores how the tech platform transition is shaping success, including top INFUSE Insights 2024 data, and buyer priorities.

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background Adapting Your Revenue Strategies to Win the Hearts, Minds, and Budgets of Your Defensive Buying Groups icon
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Victoria Albert

VP Marketing

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Greg Campbell

Head of Strategic Growth

This session delves into how to establish meaningful connections within target accounts and empower buyer decision making processes.

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EMPOWER YOUR DEMAND

WITH EXCELLENCE

background icon EXPLORE OUR INFUSE INSIGHTS AND OUTLOOK 2024 REPORTS
background icon DIVE INTO THE LATEST DEMAND EXPERT INSIGHTS
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More Webcasts

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Webcast 1:
45:00
ABM Activation – How to Drive Real Performance Watch here
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Webcast 2:
56:00
Data Goldmine – Book More Meetings with Event Data Watch here
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Webcast 3:
26:00
The Fundamentals of ABM Watch here
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Webcast 4:
1:19:28
The Evolution of the Marketer in 2023 Watch here
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Webcast 5:
59:17
Recession Marketing: Key Lessons from Past Recessions to Boost Growth in Today's Market Watch here