
How Does INFUSE Transform B2B Demand Generation?
INFUSE powers mid-market and enterprise marketing teams with precision demand generation, verified data, and always-on buyer activation. Our demand engine identifies and engages complete buying groups across 35+ markets, transforming discoverability into predictable pipeline and revenue growth.
We form a strategic extension of your team, bridging the gap between how B2B buyers research and make decisions and how marketing and sales teams drive performance.
This buyer-first approach ensures your brand connects with the right buying groups at the right time, throughout their entire journey.

Trusted by
EXPLORE HOW INFUSE DELIVERS DEMAND EXCELLENCE
Demand Programs
Discover targeted demand generation programs designed for every stage of the buyer journey
Explore ProgramsInnovative Technology
Explore our AI-driven demand engine and data intelligence capabilities
View TechnologyINFUSE Academy
Our learning platform, exclusively for INFUSE clients, with 50+ expert instructors
Explore INFUSE AcademyWhat Makes INFUSE Different from Other Demand Generation Providers?
INFUSE unifies three critical elements that traditional providers handle separately: proprietary data intelligence, intent signal detection, and omnichannel buyer activation.
This integrated approach delivers measurable advantages for B2B marketing teams seeking unmatched demand performance:
Unified Demand Engine
Data, intent, and activation in one system
Proven Innovation
INFUSE Insights research uncovers buyer realities
Client Success
Award-winning support team, the first and largest in our industry
Industry-Leading Technology
Continuous optimization and launch capabilities
Global Expert Team
demand experts
countries

What B2B Demand Challenges Does INFUSE Solve?
B2B purchases involve multiple stakeholders researching independently. INFUSE identifies and engages entire buying groups, not just individual leads, ensuring comprehensive account coverage and accelerated consensus building.
Marketing teams have to navigate balancing lead volume with quality while driving engagement at scale. Our AI-driven demand engine prioritizes in-market accounts showing genuine buying signals, improving conversion rates while accelerating pipeline velocity.
Buyers engage across multiple channels throughout their journey. INFUSE orchestrates coordinated touchpoints across email, display, native, social, and direct outreach, creating compelling buyer experiences that drive engagement.
Precision marketing requires global reach with regional precision. Our presence in 75+ countries enables localized execution while maintaining consistency and central oversight.
FREQUENTLY ASKED QUESTIONS
What services does INFUSE provide for B2B marketing teams?
INFUSE delivers comprehensive demand generation programs including buyer identification and activation, brand-to-demand, premium targeted display, content creation and optimization, and channel partner enablement. Our unified approach combines data intelligence, intent signals, and omnichannel engagement to accelerate pipeline growth.
How does INFUSE identify and engage buying groups?
Our AI-driven demand engine analyzes first-party data, deep intent signals, and exclusive market intelligence to identify complete buying groups within target accounts. We orchestrate personalized engagement across multiple channels, ensuring every stakeholder receives relevant messaging throughout their research and decision process.
What makes INFUSE different from other demand generation providers?
INFUSE uniquely integrates data, intent, and activation into one unified system supported by 1,400+ global demand experts. Unlike traditional providers who offer fragmented solutions, we provide end-to-end demand performance with proprietary research, strategic partnerships, and the industry's most experienced Client Success team.
Which companies work with INFUSE?
INFUSE proudly works with industry-leading brands, including Adobe, VMware, Dell, IBM, HP, ServiceNow, Google, Samsung, AWS, Microsoft, Oracle, and Palo Alto Networks, along with thousands of technology clients across the partner ecosystem from hyperscalers and vendors to ISVs, distributors, and channel partners.
How do INFUSE partnerships enhance demand generation capabilities?
INFUSE has forged a strategic partner ecosystem with leaders like 6sense, HG Insights, and G2 to help clients maximize demand investments through exclusive intelligence and seamless integrations at no additional cost. This growing network amplifies your existing technology stack while delivering enhanced buyer insights and account intelligence.
Learn more about our strategic partnerships →How does INFUSE measure demand generation success?
We focus on the metrics for your specific objectives. INFUSE demand experts work as an extension of your team, driving pipeline velocity, buying group engagement rates, account penetration, conversion quality, and revenue attribution. Our approach emphasizes demand performance over sheer lead volume, ensuring every program delivers measurable business impact and ROI.
How big is INFUSE’s audience? Do you provide coverage in my geo?
INFUSE operates in over 75 countries across all time zones, enabling global demand programs with local market expertise. This worldwide presence ensures consistent brand messaging while adapting to regional buyer preferences and cultural nuances.
What is INFUSE Academy and how does it benefit clients?
INFUSE Academy is our complimentary client-exclusive learning platform featuring 50+ expert instructors delivering courses, webcasts, and frameworks on demand generation trends and tactics. This resource empowers marketing teams to unlock greater performance through practical education tailored to current market dynamics.
Explore INFUSE Academy →











