INFUSE FOR AGENCIES
A Dedicated Team Focused on Your Unique Needs
Award-winning, innovative, and scalable demand programs to empower your clients’ performance
Discover the INFUSE Advantage
Transform growth to drive success
Optimize client performance
- Execute your demand programs with excellence and precision
- Deliver performance to meet your unique clients’ objectives
- Maximize client budgets with performance insights
Strengthen client relationships
- Elevate your brand and secure long‑term client value
- Inform strategies with market and industry intelligence
- Drive account engagement with in‑market behavior and data-driven insights
Boost capabilities
- Expand your reach across geos, markets, audiences, and buyers
- Scale your team with fully integrated solutions tailored to your needs
- Go beyond self-service with innovative, truly white-glove support
Optimize client performance
- Execute your demand programs with excellence and precision
- Deliver performance to meet your unique clients’ objectives
- Maximize client budgets with performance insights
Strengthen client relationships
- Elevate your brand and secure long‑term client value
- Inform strategies with market and industry intelligence
- Drive account engagement with in‑market behavior and data-driven insights
Boost capabilities
- Expand your reach across geos, markets, audiences, and buyers
- Scale your team with fully integrated solutions tailored to your needs
- Go beyond self-service with innovative, truly white-glove support
Optimize client performance
- Execute your demand programs with excellence and precision
- Deliver performance to meet your unique clients’ objectives
- Maximize client budgets with performance insights
Strengthen client relationships
- Elevate your brand and secure long‑term client value
- Inform strategies with market and industry intelligence
- Drive account engagement with in‑market behavior and data-driven insights
Boost capabilities
- Expand your reach across geos, markets, audiences, and buyers
- Scale your team with fully integrated solutions tailored to your needs
- Go beyond self-service with innovative, truly white-glove support
LEARN MORE ABOUT THE INFUSE AGENCY ADVANTAGE
Your demand partner for excellence
Strategy Recommendations
Optimize demand strategies, tools, and programs to maximize engagement and meet client objectives with precision
Brand Partnerships
Tailored team outings, demand gen and market insights workshops, co-marketing opportunities, account intelligence, learnings, and recommendations—all part of your engagement with INFUSE
Audience Insights
Drill down into available audience reach, along with most optimal engagement strategies
Lead Validation
Validate and verify all lead data with our in-house Let’s Verify team to ensure criteria match
In-Market Analysis
Identify accounts with a higher propensity to engage and insights to guide messaging
Reporting and Account Intelligence
Uncover account level insights with Demand Intelligence platforms crafted for your unique needs
An Extension of Your Team
Drill down into available audience reach, along with most optimal engagement strategies
Everything In-House
At INFUSE, everything is done in‑house. Our Agency Team plans, executes, and monitors your demand strategies and programs to make sure everything is perfect from start to finish.
LET'S TALK
and deliver demand excellence for your clients
Meet the Team
Global Reach, Local Focus
North America
Emea
Apac
60+
countries we work in
30+
AWARDS WON
256+
CLIENT REVIEWS
Just a coffee away, the INFUSE Agency team is well-versed in crafting demand programs specific to your clients’ unique requirements
North America
Emea
Apac
Our Clients
Dani Kelley
Client Success Manager
at SDxCentral
“Tia, Nolan, and Hanzen have always gone above and beyond their tasks while working with us. I’m always impressed by their swift follow-ups, supportive demeanor, and approachable attitude. Truly enjoy working with the team!”
North America
Egemen Akbas
Media Director at Ledger Bennett
“The team is very efficient and always attentive to your client's needs. They are very transparent about the whole process which puts them a step ahead of other publishers. Their Intent Data offering is very strong as they work with some great third-party providers to utilize this data and they are able to offer a custom-built campaign for what you and your client need.”
Emea
Verified User
Marketing and Advertising
“I appreciate the INFUSE team is so quick to respond and assist with any questions that either the client or planning team have. They strive to include all relevant information to ensure clarity. INFUSE is helping us expand consumer awareness of PayPak by capturing the attention of a significant amount of qualified leads.”
North America
Gabe Green
Fractional Head of Marketing
“INFUSE alleviates the pressure of demand gen campaigning from our limited in-house resources, and not only executes it for us, but executes it well. They generate quality leads that match our ICP and are very receptive to targeting refinements and optimisations throughout campaigning. We are also safe in the knowledge that we will get leads - they remove the uncertainty of digital marketing by guaranteeing leads that meet our target criteria.”
Emea
Wai Ni Lam
Digital Campaign Manager at MOI Global
"Very responsive and good quality leads!"
Apac
Myra Ong
Account Director at Brainlabs
“INFUSE is one of the key vendors I work with, and they are always my go-to partner when I have a demand gen campaign in mind. I've been really pleased with the level of support they have provided our team, not just from an account servicing level, but also being available to brainstorm ideas and provide customized solutions to tackle business needs and challenges. Not only that but they are also very collaborative and communicative and I really appreciate the partnership we've had with them so far. Definitely recommend INFUSE for their great team, product offerings, and service.”
Apac
Sai Smaran Poopa
Account Executive at Merkle B2B
“We use INFUSE for our lead generation campaigns across multiple clients. INFUSE help our clients with generating high quality leads. We have leveraged single touch, double touch and deep funnel nurture strategies. INFUSE has always provided us great value."
North America
Robyn Hartley
Founder of Paper Kite Media
“INFUSE invited me to speak at a recent event of theirs to some of their valued agency partners on “Developing a Personal Brand.” Having worked with the INFUSE team for several years, I knew they were organizing a hugely valuable event and was excited to be involved. The whole event was created with their agency partners at the center of it. They had thought of everything, from panel discussions to LinkedIn headshots to unforgettable experiences. Even when some of their guests experienced travel cancellations, the INFUSE team worked round the clock to ensure it was quickly resolved, and this is a testament to their excellent level of client care.”
Emea
Media Buyer,
Kazoo Media
“INFUSE is a new vendor that we just started using and we couldn’t be more impressed. The attention to detail and diligence by each member and team that we come in contact with is unmatched and does not go unnoticed. Working with INFUSE has been a pleasure and we look forward to our continued partnership.”
North America
Jamie MacDow
Head of Client Services at onebite
They do what they do extremely well and are extremely knowledgeable in all things B2B, but it's the softer things that everyone says they do, but fail to deliver on where INFUSE really stands out for me.
- They always make themselves available
- They are responsive, quick, and efficient
- Nothing is ever a trouble or problem
- Their passion for doing something great is infectious
- They really do work as a partner and not just a provider
- They are always willing to share
- Their absolute will to flex and fit in with what you need
- They can seemingly find an answer to anything
Emea
Dani Kelley
Client Success Manager
at SDxCentral
“Tia, Nolan, and Hanzen have always gone above and beyond their tasks while working with us. I’m always impressed by their swift follow-ups, supportive demeanor, and approachable attitude. Truly enjoy working with the team!”
North America
Egemen Akbas
Media Director at Ledger Bennett
“The team is very efficient and always attentive to your client's needs. They are very transparent about the whole process which puts them a step ahead of other publishers. Their Intent Data offering is very strong as they work with some great third-party providers to utilize this data and they are able to offer a custom-built campaign for what you and your client need.”
Emea
Verified User
Marketing and Advertising
“I appreciate the INFUSE team is so quick to respond and assist with any questions that either the client or planning team have. They strive to include all relevant information to ensure clarity. INFUSE is helping us expand consumer awareness of PayPak by capturing the attention of a significant amount of qualified leads.”
North America
Gabe Green
Fractional Head of Marketing
“INFUSE alleviates the pressure of demand gen campaigning from our limited in-house resources, and not only executes it for us, but executes it well. They generate quality leads that match our ICP and are very receptive to targeting refinements and optimisations throughout campaigning. We are also safe in the knowledge that we will get leads - they remove the uncertainty of digital marketing by guaranteeing leads that meet our target criteria.”
Emea
Wai Ni Lam
Digital Campaign Manager at MOI Global
"Very responsive and good quality leads!"
Apac
Myra Ong
Account Director at Brainlabs
“INFUSE is one of the key vendors I work with, and they are always my go-to partner when I have a demand gen campaign in mind. I've been really pleased with the level of support they have provided our team, not just from an account servicing level, but also being available to brainstorm ideas and provide customized solutions to tackle business needs and challenges. Not only that but they are also very collaborative and communicative and I really appreciate the partnership we've had with them so far. Definitely recommend INFUSE for their great team, product offerings, and service.”
Apac
Sai Smaran Poopa
Account Executive at Merkle B2B
“We use INFUSE for our lead generation campaigns across multiple clients. INFUSE help our clients with generating high quality leads. We have leveraged single touch, double touch and deep funnel nurture strategies. INFUSE has always provided us great value."
North America
Robyn Hartley
Founder of Paper Kite Media
“INFUSE invited me to speak at a recent event of theirs to some of their valued agency partners on “Developing a Personal Brand.” Having worked with the INFUSE team for several years, I knew they were organizing a hugely valuable event and was excited to be involved. The whole event was created with their agency partners at the center of it. They had thought of everything, from panel discussions to LinkedIn headshots to unforgettable experiences. Even when some of their guests experienced travel cancellations, the INFUSE team worked round the clock to ensure it was quickly resolved, and this is a testament to their excellent level of client care.”
Emea
Media Buyer,
Kazoo Media
“INFUSE is a new vendor that we just started using and we couldn’t be more impressed. The attention to detail and diligence by each member and team that we come in contact with is unmatched and does not go unnoticed. Working with INFUSE has been a pleasure and we look forward to our continued partnership.”
North America
Jamie MacDow
Head of Client Services at onebite
They do what they do extremely well and are extremely knowledgeable in all things B2B, but it's the softer things that everyone says they do, but fail to deliver on where INFUSE really stands out for me.
- They always make themselves available
- They are responsive, quick, and efficient
- Nothing is ever a trouble or problem
- Their passion for doing something great is infectious
- They really do work as a partner and not just a provider
- They are always willing to share
- Their absolute will to flex and fit in with what you need
- They can seemingly find an answer to anything
Emea
EXCEED YOUR CLIENTS' PERFORMANCE OUTCOMES
Agency Insights
Outlook 2025
Article
6 Lead Nurturing Strategies for Reaching Beyond The Inbox
2023 opened with optimistic forecasts for the channel space from analysts, including Canalys, which indicated a trajectory of four-year double-digit growth from the previous year.
Guide
How to Drive CLTV:
A Guide to Fostering Brand Evangelism
A Guide to Fostering Brand Evangelism
In today's highly competitive environment, understanding and prioritising client lifetime value (CLTV) has become essential. Extensive research has consistently shown that retaining existing clients is far more cost-effective than acquisition.
Article
Top Challenges Your B2B Buying Group Are Facing (and How to Overcome Them)
Successfully engaging B2B buyers requires a deep understanding of the specific challenges they encounter in the buying process.
Outlook 2025
Article
6 Lead Nurturing Strategies for Reaching Beyond The Inbox
2023 opened with optimistic forecasts for the channel space from analysts, including Canalys, which indicated a trajectory of four-year double-digit growth from the previous year.
Guide
How to Drive CLTV:
A Guide to Fostering Brand Evangelism
A Guide to Fostering Brand Evangelism
In today's highly competitive environment, understanding and prioritising client lifetime value (CLTV) has become essential. Extensive research has consistently shown that retaining existing clients is far more cost-effective than acquisition.
Article
Top Challenges Your B2B Buying Group Are Facing (and How to Overcome Them)
Successfully engaging B2B buyers requires a deep understanding of the specific challenges they encounter in the buying process.
Outlook 2025
Article
6 Lead Nurturing Strategies for Reaching Beyond The Inbox
2023 opened with optimistic forecasts for the channel space from analysts, including Canalys, which indicated a trajectory of four-year double-digit growth from the previous year.
Guide
How to Drive CLTV:
A Guide to Fostering Brand Evangelism
A Guide to Fostering Brand Evangelism
In today's highly competitive environment, understanding and prioritising client lifetime value (CLTV) has become essential. Extensive research has consistently shown that retaining existing clients is far more cost-effective than acquisition.
Article
Top Challenges Your B2B Buying Group Are Facing (and How to Overcome Them)
Successfully engaging B2B buyers requires a deep understanding of the specific challenges they encounter in the buying process.
Our Portfolio
INFUSE Surpasses Kepler’s Expectations with Precision Targeting and Demand
INFUSE Builds a Robust Demand Pipeline for Mindfire Solutions with Precision Targeting
INFUSE Generates Double-touch Leads for ZEISS IQS with Streamlined Email Nurturing and Intent-driven Marketing
INFUSE Boosts Conversion Rates for Alation with Competitive Displacement
Bright.md Partners With INFUSE For Precision Targeting of Healthcare Leads
INFUSE Fuels Centrica Business Solutions With 100% Validated Leads
INFUSE Drives High-Quality Lead Generation for QAD with Targeted Content Activation
INFUSE Meets MOI Global’s Demanding HQL Quotas with a 138 Million+ Audience and Timely Client Support
INFUSE Generates Double-touch Leads for ZEISS IQS with Streamlined Email Nurturing and Intent-driven Marketing
INFUSE Boosts Conversion Rates for Alation with Competitive Displacement
Bright.md Partners With INFUSE For Precision Targeting of Healthcare Leads
INFUSE Fuels Centrica Business Solutions With 100% Validated Leads
INFUSE Drives High-Quality Lead Generation for QAD with Targeted Content Activation
INFUSE Meets MOI Global’s Demanding HQL Quotas with a 138 Million+ Audience and Timely Client Support
INFUSE Generates Double-touch Leads for ZEISS IQS with Streamlined Email Nurturing and Intent-driven Marketing
INFUSE Boosts Conversion Rates for Alation with Competitive Displacement
Bright.md Partners With INFUSE For Precision Targeting of Healthcare Leads
INFUSE Fuels Centrica Business Solutions With 100% Validated Leads
INFUSE Drives High-Quality Lead Generation for QAD with Targeted Content Activation
INFUSE Meets MOI Global’s Demanding HQL Quotas with a 138 Million+ Audience and Timely Client Support
LEARN MORE ABOUT THE INFUSE AGENCY ADVANTAGE
Events
Catch us at these industry events
B2B Marketing Exchange West 2025
North America
Pavilion CMO Summit
North America
Cannes Lions 2025
Emea
B2B Marketing Leaders Forum - Singapore
Apac
B2B Marketing Exchange West 2025
North America
Pavilion CMO Summit
North America
Cannes Lions 2025
Emea
B2B Marketing Leaders Forum - Singapore
Apac
B2B Marketing Exchange West 2025
North America
Pavilion CMO Summit
North America
Cannes Lions 2025
Emea
B2B Marketing Leaders Forum - Singapore
Apac
FAQs
General Information
Services and Solutions
Pricing and Billing
Support and Integration
What are your capabilities?
INFUSE Agency crafts, executes, and monitors demand generation programs for agencies worldwide. These include (but are not limited to):
- Full funnel, omnichannel account based experience (ABX) to engage key stakeholders, drive brand awareness, and enable sales conversations
- Content creation with tone, voice, and style that is in line with client brand guidelines and exceeds their expectations
- Content distribution and qualified buyer engagement via INFUSE ITCurated, our proprietary network of 35+ curated publications with a reach of 252+ million B2B profiles
Do you work with international clients?
INFUSE Agency has dedicated North America, EMEA, and APAC teams who work with leading agencies around the world. INFUSE Agency teams are available in your time zone to support your strategies and action timely adjustments for in-flight campaigns
What differentiates INFUSE from other suppliers?
INFUSE Agency has the first and still the biggest Client Success team in the demand generation industry, available 24/5 to support your initiatives and address timely requests. In fact, the majority of our clients’ requests receive a reply in under 15 minutes. Additionally, you have access to actionable data insights via the award-winning INFUSE Demand Accelerator platform, a fully-fledged and customizable platform to monitor your clients’ campaigns
What challenges do you address?
INFUSE demand programs and strategies are informed by the latest market and buyer insights, to meet your specific needs and empower your growth, no matter the obstacle. Here are some of the challenges we address:
- Demonstrating performance and ROI from campaigns, in the form of detailed, real-time analytics
- Empowering your teams with a scalable partnership to connect you to the geos, markets, audiences, and buyers you serve
- Dedicated data-driven support and upskilling for your team
What are your audience specialities?
INFUSE leverages a large global audience of 252+ million B2B profiles to identify, engage, and qualify key stakeholders for your clients. Utilizing first-party data, intent signals, and exclusive INFUSE Insights research findings, we can engage any B2B audience and deliver positive outcomes.
Do you offer translation services? What languages are available?
INFUSE demand experts are based all over the world in 60+ countries and speak 20+ languages. We are continuously expanding our services and currently offer translation for:
- English
- Arabic
- Chinese
- French
- German
- Italian
- Japanese
- Korean
- Portuguese
- Spanish
- And more
Do you offer real-time campaign reporting?
Our award winning INFUSE Demand Accelerator empowers INFUSE Agency clients to glean real-time demand insights from campaigns. Additionally, dedicated demand experts provide a custom-tailored performance report at a mid-way point through the program and at the campaign’s conclusion to fuel future strategies.
How do your partnerships help our clients?
INFUSE partners with B2B leaders that augment our capabilities to empower your demand strategies and deliver valuable outcomes for your clients.
Do you have a minimum spend to work with you?
INFUSE custom tailors demand programs and solutions to your budget needs. Please contact a demand expert to plan your next campaign.
Do you obtain your data from first-party or third-party sources? If so, in what manner?
INFUSE leverages a first-party database of 252+ million B2B profiles at 16+ companies across 35+ publications to identify, engage, and qualify key buyers. This opt-in, privacy-compliant data is further enriched by buyer intent signals and exclusive INFUSE Insights research findings.
Do you facilitate nurturing? If so, specify the method or strategy employed.
INFUSE employs a variety of lead nurturing strategies as a follow-up approach to drive engagement with leads throughout the buyer’s journey. This includes leveraging content that is crafted to best meet your goals and encourage buyers to convert. Speak with a demand expert to identify the best lead nurturing approach for you.
Any other supplementary solutions offered?
INFUSE Agency offers a wide range of demand generation to engage key buyers, bolster pipelines, and enable growth. All programs are customized to meet your specific needs. Learn more here.
How do you price your services and what is your billing process? I.e. CPL, CPM or cost per project?
INFUSE demand programs are crafted in line with the scope you wish to achieve. This encapsulates the key elements you choose for your demand strategies and is optimized by INFUSE demand experts to maximize the impact of your budgets. Programs are billed as a whole, with lead generation being priced according to CPL. Please talk with a demand expert to learn more.
When are programs charged (in advance or at the campaign’s conclusion)?
INFUSE always charges campaigns upon conclusion.
What kind of support do you offer?
The INFUSE Agency and Client Success teams work with you as an extension of your team to deliver the support you need to reach your goals. This spans the entirety of your journey with us, from scoping out demand strategies, to interpreting data insights to evaluate performance and determine future steps. Our demand experts are available 24/5 to meet your needs and exceed your expectations.
Do you support integration?
All INFUSE solutions support integrations with your CRM or MAP platforms. We are continuously investing in our technology to match the needs of our clients and enable them to achieve their objectives.
LET'S TALK
North America
Emea
Apac
Drive your clients’ growth
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