In her role as Marketing Director, Erin Balsa has helped The Predictive Index land earned media coverage on websites such as The New York Times, Entrepreneur, and Forbes. In this webinar, she talks with INFUSE’s John Lynch about the value of earned media and the exact steps you can take to unlock the value within your brand and messaging.
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Organizations in the life sciences sector faced many difficulties in 2023: a drop-off in fundraising, low market valuation, higher costs for capital expenditures, unstable supply chains, ongoing federal negotiations over drug prices, pharmaceutical shortages, and costs eroding profitabilit