Our latest webinar with The Marketing Bee’s Sophy Gray and David Verwey, International VP of INFUSE, discusses the key signs of leads that are ready to buy and if BANT is still a reliable method to identify sales-qualified leads.
Over the course of an hour, the entertaining duo not only covers those topics but also outlines the best practices to enhance conversion rates and campaign performance, as well as boost the ROI of demand generation programs.
We can’t thank Sophy Gray and The Marketing Bee team enough for hosting the chat and talking on some pressing topics for our industry.
Fill out the form watch the full conversation!
Organizations in the life sciences sector faced many difficulties in 2023: a drop-off in fundraising, low market valuation, higher costs for capital expenditures, unstable supply chains, ongoing federal negotiations over drug prices, pharmaceutical shortages, and costs eroding profitabilit