David Verwey
Vice President | EMEA
INFUSE

2020 has accelerated LinkedIn’s growth into the most powerful platform for B2B marketers. Beyond a core audience of professional job seekers and networkers, a large, high-value audience is creating and consuming content in ever-increasing volumes.

In this webinar, INFUSE VP EMEA David Verwey highlights the value of LinkedIn and shares his perspective on opportunities for B2B marketing in 2020 and beyond.

 

More about David Verwey

David has extensive experience of incubating and growing technology and marketing businesses worldwide. As VP EMEA and Data Protection Officer of INFUSE, David leads international growth and operations through EMEA and APAC alongside his team in the United Kingdom. He is a graduate of the University of KwaZulu-Natal in Durban.

Thank you for visiting our website and taking a look at our content! We hope you find our webinars valuable and useful as you reach your marketing goals.

Click play below to watch the full webinar:

Latest Insights

Case Study

Copy of INFUSE Boosts Veeam’s Pipeline Performance During Buyer Model Shift

Read More

Mindfire Solutions is a B2B software development and testing company specializing in developing solutions for small and medium-sized businesses. With 24+ years of experience in the B2B space, their portfolio spans a diverse range of industries and niche markets.
Outlook

INFUSE Insights Report: Voice of the Buyer 2025

Read More

Our third annual INFUSE Insights Voice of the Buyer report explores the continued defensive stance taken by B2B buying groups and the new, urgent need to optimize existing solutions and minimize risk. To put it bluntly, in 2025, organizations are prioritizing cutting fat over growing reven
Outlook

INFUSE Insights Report: Voice of the Marketer 2025

Read More

Our third annual INFUSE Insights Voice of the Marketer report breaks down the key drivers of change in B2B demand-to-revenue marketing. As buyer scrutiny and defensive buying groups reshape the buyer’s journey, marketers are at the forefront of crafting innovative buyer-led strategies that
Outlook

The Healthcare Challenge: Balancing Security and AI in 2025

Read More

Security has long been a top priority for healthcare organizations—a trend that is not expected to change given the prevalence of cyber threats. However, as technology purchases continue to increase in complexity, healthcare organizations are now refocusing on operating efficiencies to imp
Outlook

How to Activate Demand Strategies with AI in 2025

Read More

Artificial intelligence continues to drive a fundamental shift in demand generation. As AI passes the peak of its hype cycle, GTM teams have become increasingly cautious with respect to its adoption, as evidenced by the influx of new roles and departments throughout 2024. 71% of leaders no
Outlook

Buyer Advocacy: How to Engage Your Defensive Buying Groups

Read More

It is clear that B2B buying groups are now self-reliant in the early stages of their buyer’s journey, often progressing independently before engaging with sales teams. While they still rely on sales support later in the funnel, today’s buyers value a self-paced approach, allowing them to
Outlook

A New Era for Channel Partner Marketing

Read More

With 73% of the IT market passing through intermediaries, channel and partnership ecosystems have become critical drivers of business growth (Canalys, 2024). Yet, partner marketing is still widely misunderstood. Partner ecosystems have become more complex over the last few years, creating
Outlook

Brand-to-Demand: The Future of B2B Growth

Read More

Delivering buyers a unified brand-to-demand experience is critical for driving engagement and securing competitive displacement in an increasingly crowded marketplace. However, achieving the alignment of brand and demand approaches remains a common challenge. This is due to both being comm