With the onset of the pandemic, B2B marketers have brought their event experience to the digital space, launching webinars and other live formats to recreate the in-person experience.
However, are audiences still engaging with this live experience? In this edition of OnDemand with INFUSE, Founder & CEO Alexander Kesler shares his insights on the growth of on-demand webinars and discusses ways that marketers can pivot to new content consumption habits.
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Mindfire Solutions is a B2B software development and testing company specialising in developing solutions for small and medium-sized businesses. With 24+ years of experience in the B2B space, their portfolio spans a diverse range of industries and niche markets.