We are humbled to announce that INFUSE won the 2021 Drum B2B Marketing Awards in the Best Pro Bono Campaign category.

The Drum Awards cover modern marketing, agency business, creativity, and the future of media. They understand the industry’s challenges and recognize the organizations that rise to meet them every day.

We are thankful to The Drum awards for the honor and recognition and hope we can continue to surpass expectations in the years to come.

To all our team members, clients, and partners—thank you for your support and friendships this year! We are proud to serve our global B2B community.

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Buyer enablement is a vital strategy for adapting to the evolving B2B purchasing process, as it increases in complexity as a result of economic uncertainty and heightened buyer scrutiny. This has driven the expansion of buying committees and the lengthening of sales cycles, with 77% of
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Why Your Buyers Have Ghosted You

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How to Get Your Buyers to Contact You First

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As uncertainty and buyer scrutiny continue to shape the B2B buying process, organisations must innovate their approach to engage the entirety of buying groups and motivate them to take action. Buyers contact vendors 70% into the B2B buying journey, with 84% conducting the sale with their f
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INFUSE Surpasses Kepler’s Expectations with Precision Targeting and Demand

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Founded in 2012 with just six members, Kepler Group has grown into a team of over 600 across 11 global offices. Named in honor of the astronomer Johannes Kepler, the agency is dedicated to what it describes as demystifying complexity, guiding the way forward, and emphasising what truly mat
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INFUSE Builds a Robust Demand Pipeline for Mindfire Solutions with Precision Targeting

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Successfully engaging B2B buyers requires a deep understanding of the specific challenges they encounter in the buying process. Buying committees have adopted a defensive stance as a result of heightened scrutiny on spending and a greater need to demonstrate return on investment (ROI). Th